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Nantong Home Textile Protection Center To Recover Millions Of Yuan Loss

2015/4/18 9:44:00 45

Home Textile Intellectual Property Rights Rapid Protection CenterHome Textile BrandIntellectual Property Rights

In April 14th, Jiangsu golden sun Textile Technology Co., Ltd. Shen manager told reporters in an interview with China textile daily. Since 2014, the golden sun has reported more than 30 copyright infringement cases, and the direct losses are incalculable. But with the help of Nantong's (home textile) intellectual property rapid protection center, we recovered the economic loss of about 1000000 yuan.

"Nantong (home textile) intellectual property rights rapid protection center integrates functions such as patent application, rights protection, mediation and law enforcement, judicial litigation and other functions, to a certain extent, to crack down on the behavior of illegal plagiarism product design, and to maintain the original design and intellectual property rights of enterprises." Nantong, China (Home Textiles) Intellectual Property Rights Center for fast protection told the " China textile daily Reporter.

According to the person in charge of the rapid intellectual property protection center of Nantong (Home Textiles) intellectual property rights center, the fast textile rights protection mechanism launched by the fast protection center is simplifying the cumbersome procedures for safeguarding rights and establishing a convenient and well established mechanism for safeguarding rights so as to prevent the spread of piracy infringement. "Fast" is reflected in three aspects. The first link is the rapid proof of rights, the second is the proof of infringement, and the third step is to take measures to stop infringement effectively and effectively.

Jiangsu golden sun Textile Technology Co., Ltd. is a leading brand in the home textile industry, and is also the first to profit from the rights protection center. Yuan Hongxing, general manager of the company, told the China textile daily: "the home textile rapid rights protection mechanism can enhance the efficiency of safeguarding rights, effectively and effectively prevent the spread of violations, reduce the cost of protecting rights of the rights holders, and let the right people be free from the burden of safeguarding rights."

Yu Song, general manager of Ho Shen cloth art company, said: "fake and inferior commodities involve the interests of home textile brands, and also involve the protection of intellectual property rights. The fundamental way to solve these problems is to increase corporate integrity and establish an enterprise credit system. If we sell fake goods or infringe intellectual property rights, we will enter corporate credit archives and business activities will be restricted. Nantong home textiles rapid rights protection center has saved the cost of safeguarding rights and protected the interests of enterprises.

Although the Nantong (home textile) intellectual property rights rapid protection center has done a lot of work for the protection of the rights of the Nantong textile enterprises, and has achieved certain results, in fact, the infringement of intellectual property rights has not been completely changed, and even in recent years has shown a trend of concealment and complexity. Shen manager, for example, said that if our company's design pattern was plagiarized and caused a loss of 1 million yuan to our company, if the mediation through the copyright office had not been successful, then the compensation obtained through the intellectual property rights circuit court was only 30 thousand ~5 yuan, which is far from the cost of R & D innovation input for enterprises, and the enterprises still suffer heavy losses.

So in Shen manager's opinion, intellectual property right The main body of protection is still in the enterprise. If enterprises do not take the initiative to protect, relying solely on the rights protection center, the effect is only a drop in the bucket. "Nowadays, many enterprises are trying to prevent piracy infringement by hiring special people to monitor piracy violations in the market. However, the effect is not satisfactory. In this regard, Kim Sun has set up a complete set of standardized intellectual property management system, and has carried out patent layout around the company's development status and product mix. Through retrieval, a patent scheme has been formed, and finally a patent has been obtained. At the same time, lawyers and law firms are jointly established to protect intellectual property rights. In March 15th of this year, the Golden Sun established an intellectual property protection ecological alliance with its client units. Once the client unit found infringement, it promptly reported to the golden sun company. After verification, the company will allocate special funds to reward the whistleblower from the 500 thousand yuan alliance fund set up by the company at the beginning of its establishment. In addition, for the pirated infringing enterprises of repeated offenders, Kim Sun uses the media to expose the behavior of the infringing enterprises, so as to achieve the purpose of deterrence.

Shen said that in recent years, Kim Sun has been trying to build standardized intellectual property management system to safeguard the intellectual property rights of the company. Although it has achieved some success, it still has a long way to go.

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