Selling Skills In Clothing Stores

When a novice runs a clothing store, he always does not know how to recommend clothing to customers. The editor summarizes some clothing sales techniques to help novice shopkeepers manage the clothing store.

1. Be confident when recommending and recommend to customers.

At that time,

Only by being confident can customers have a sense of trust in clothing.

2. Suitable for customers' recommendation.

When the customer prompts the goods and explains, the suitable clothing should be recommended according to the actual and objective conditions of the customers.

3, with gesture to recommend to customers.

4, with the characteristics of goods.

Each type of clothing has different features, such as the features of function, design, quality and so on. When it is recommended to the customer, the different features of the clothing should be emphasized.

5, focus on commodities.

When recommending clothing to customers, they should try their best to bring the topic to the clothing, while observing the customers' Reflection on the clothing so as to facilitate the clothing sales skills.

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6, accurately mention the advantages of all kinds of garments.

When explaining and recommending clothing to customers, it is necessary to compare the different types of garments and accurately tell the advantages of all kinds of garments.

Secondly, we should pay attention to the key selling skills.

Key sales are targeted.

For clothing design, function, quality, price and other factors, it should be suitable for people, so that the psychology of customers can be changed from comparison to belief, and eventually the sales will be successful.

In a very short period of time, allowing customers to have the belief in buying is a very important part of sales.

7, proceed from the above.

It is good for sales success to do a good job of buying staff from wearing time, wearing occasions, wearing objects and wearing purposes.

8, the key should be brief.

When explaining the characteristics of clothing, customers should be concise and clear in content and easy to understand.

The most important feature of clothing merchandise is to first say, if there is time, to spread it on layer by layer.

9, specific performance.

According to the customers' situation, they must act according to their circumstances. They must not say the same thing. Just say, "this dress is good. This is the most simple and general selling language for you."

Depending on the sales target, the way of speaking is changed.

We should introduce different contents to different customers and make them suitable for others.

10, the salesperson should grasp the prevailing trends and understand the vanguard of fashion, and show customers that clothing is in line with the trend of fashion.

11. Be familiar with the goods in your store, and be clear about which clothes are suitable for customers and estimate that each garment can be kept in mind.

12, mastering the psychology of customers is the most difficult point. Judging by the way customers enter the shop and browsing after entering the store, they can tell what kind of clothes the customers want.

13, professional degree of support; do professional advice and collocation, so that customers choose not only their own satisfaction, including friends around to be satisfied with the clothing.

14, increase your knowledge and know more about your work or relative to customers. You can find common topics when chatting with customers.

15, customer files, leaving customer information, easy to better serve customers.

16, must be familiar with goods, understand inventory and courtesy, introduce products commonly used now is the law, first introduce product characteristics, style, color, materials, in the introduction of products selling points, uses, functions, promotions, and so on, is in the product to the interests of customers to stand in the customer's point of view to introduce products to customers, as a friend to choose to achieve such a mentality Oh, pull, temperament, vision, good skin, white clothes, beautiful hair and so on can be used to praise, but must appropriately and moderately speaking of customer psychology.